eSocialReports AccessJamaica

Virtual Discount eCard

Logo CaribStore

eSocial Reports

Welcome to eSocial Reports, our daily roundup of social and digital news, marketing, and artificial intelligence.

What Social Trends Are Marketers Paying Attention To?

social-video-marketing
Leading Social Media Trends that Will Have the Biggest Effect on Their 2018 Advertising and Marketing Strategy According to US Advertising and Marketing Executives (% of respondents)

Source: eMarketer - Rimma Kats

Many are looking at social messaging and video 

Social media is providing marketers with an ever-growing litany of media options beyond just display advertising. But which are the most important?

A new study from The Creative Group polled 400 US advertising and marketing executives, asking them which social media trends they expected to have the greatest effect on their advertising and marketing efforts in 2018.

Continue reading
  1334 Hits